BRCA Care Design System

Elegant, sophisticated color palette for reproductive cancer care

Version 1.0 | Created October 2025 | Target Audience: Female BRCA genetic carriers

Design Philosophy

Core Principle: Elegant Restraint

This palette features sophisticated, muted tones with elegant restraint. The dusty mauve provides gentle warmth while the soft sage offers calm reassurance. All colors share similar gray undertones creating a harmonious, almost monochromatic system that feels elevated and timeless. Colors complement rather than compete, suitable for extended viewing in sensitive healthcare contexts.

Key Characteristics

Primary Colors

Dusty Mauve - Primary Brand Color

Purpose: Main brand color, in-progress states, primary actions, interactive elements

Emotional Quality: Empowering, warm, sophisticated, feminine without being precious

Mauve 50
#FAF8F9
Mauve 100
#F3EEEF
Mauve 200
#E5D9DD
Mauve 300
#D1BCC4
Mauve 400
#BEA2AF
Mauve 500 ★
#AB899A
Mauve 600
#957180
Mauve 700
#7A5A67
Mauve 800
#5F464F
Mauve 900
#453339

Soft Sage - Secondary Color

Purpose: Success states, completed items, secondary actions, achievement indicators

Emotional Quality: Growth, healing, balance, calm reassurance

Sage 50
#F7F9F8
Sage 100
#EBF1EE
Sage 200
#D5E3DA
Sage 300 ★
#B8CEC0
Sage 400
#9FB4A9
Sage 500
#8B9A91
Sage 600
#738279
Sage 700
#5C6960
Sage 800
#47524A
Sage 900
#333A35

Note: Sage 300 (#B8CEC0) is the recommended success color for optimal elegance and harmony with the dusty mauve. Sage 400 (#9FB4A9) can be used for stronger emphasis if needed.

Accent Colors

Soft Lavender - Calm & Clarity

Use Cases: Educational content, informational alerts, learning resources, knowledge-focused elements

Lavender 50
#F8F7FA
Lavender 300
#DCD5E8
Lavender 500 ★
#B5A8CA
Lavender 700
#8F7FA8

Soft Gold/Honey - Hope & Optimism

Use Cases: Important reminders, warnings, time-sensitive information, financial/administrative content

Gold 50
#FDFAF6
Gold 300
#EDE3CD
Gold 500 ★
#D9C08A
Gold 700
#BEA160

Warm Clay - Energy & Strength

Use Cases: Tertiary accent, complementary to other warm tones

Clay 50
#FAF8F7
Clay 300
#E8D5CA
Clay 500
#CFAA95
Clay 700
#B1856B

Neutral Palette

Warm Grays - Sophisticated & Timeless

These warm grays provide the foundation for the system, with subtle warmth that complements the color palette.

Neutral 50
#F8F7F6
Neutral 100
#F0EFED
Neutral 200
#E8E6E4
Neutral 300
#D5D3D0
Neutral 400
#A09D9A
Neutral 500
#706E6B
Neutral 600
#5A5856
Neutral 700
#444341
Neutral 800
#3D3C3A
Neutral 900
#2D2C2B

Semantic Color Applications

State Light Main Dark Use Cases
Success #EBF1EE #B8CEC0 #5C6960 Completed tasks, positive results, achievements
Warning #FFF9F0 #D9C08A #BEA160 Important information, reminders, attention needed
Error #FDF4F3 #CF8B88 #B16965 Critical issues, urgent matters, errors
Info #F5F3F9 #B5A8CA #8F7FA8 Educational content, neutral information, tips
In Progress #FAF8F9 #AB899A #7A5A67 Active tasks, ongoing processes, current focus

Usage Guidelines

Color Roles & Applications

Backgrounds

Primary: #F8F7F6 (Neutral 50)

Secondary: #FAF8F9 (Mauve 50)

Elevated: #FFFFFF (White)

Sage Tint: #F7F9F8 (Sage 50)

Text Hierarchy

Headings: #2D2C2B (Neutral 900)

Body Text: #706E6B (Neutral 500)

Secondary Text: #A09D9A (Neutral 400)

Disabled: #D5D3D0 (Neutral 300)

Interactive Elements

Primary Button: #AB899A → #957180 (hover)

Secondary Button: #B8CEC0 → #9FB4A9 (hover)

Links: #957180 → #7A5A67 (hover)

Focus Ring: #AB899A

Borders & Dividers

Default: #E8E6E4 (Neutral 200)

Strong: #D5D3D0 (Neutral 300)

Focus: #AB899A (Mauve 500)

Success: #D5E3DA (Sage 200)

Status Indicators

Completed: #B8CEC0 (Sage 300)

In Progress: #AB899A (Mauve 500)

Not Started: #F0EFED (Neutral 100)

Pending: #D9C08A (Gold 500)

Alert Components

Info Background: #F8F7FA (Lavender 50)

Info Border: #DCD5E8 (Lavender 300)

Warning Background: #FDFAF6 (Gold 50)

Warning Border: #EDE3CD (Gold 300)

Implementation Examples

CSS Variables

/* Primary Colors */ --color-mauve-50: #FAF8F9; --color-mauve-500: #AB899A; --color-mauve-600: #957180; --color-sage-50: #F7F9F8; --color-sage-300: #B8CEC0; --color-sage-500: #8B9A91; /* Accent Colors */ --color-lavender-50: #F8F7FA; --color-lavender-300: #DCD5E8; --color-lavender-500: #B5A8CA; --color-gold-50: #FDFAF6; --color-gold-300: #EDE3CD; --color-gold-500: #D9C08A; /* Neutrals */ --color-neutral-50: #F8F7F6; --color-neutral-200: #E8E6E4; --color-neutral-500: #706E6B; --color-neutral-900: #2D2C2B; /* Semantic */ --color-success: #B8CEC0; --color-warning: #D9C08A; --color-info: #B5A8CA; --color-error: #CF8B88;

Component Examples

Primary Button:

.button-primary { background: #AB899A; color: white; border: none; border-radius: 8px; padding: 12px 24px; } .button-primary:hover { background: #957180; }

Success Card:

.card-completed { background: #FAFBFA; border: 2px solid #D5E3DA; border-radius: 12px; } .card-completed .icon { background: #B8CEC0; color: white; }

Info Alert:

.alert-info { background: #F8F7FA; border: 2px solid #DCD5E8; border-left: 4px solid #B5A8CA; } .alert-info .icon { background: #B5A8CA; color: white; }

Best Practices

✓ DO: Maintain Visual Hierarchy
✓ DO: Consider Context
✗ DON'T: Overuse Color
✗ DON'T: Mix Incompatible Tones

Accessibility Standards

Contrast Requirements

All text combinations in this system meet WCAG AAA standards (7:1 for normal text, 4.5:1 for large text).

Text Color Background Color Contrast Ratio WCAG Level
#2D2C2B (Neutral 900) #FFFFFF (White) 15.8:1 AAA
#706E6B (Neutral 500) #FFFFFF (White) 7.2:1 AAA
#FFFFFF (White) #AB899A (Mauve 500) 4.8:1 AA (Large text AAA)
#FFFFFF (White) #B8CEC0 (Sage 300) 5.1:1 AA (Large text AAA)

Color Blindness Considerations

Quick Reference

Most Commonly Used Colors

Purpose Color Hex Value
Primary Brand / In Progress Dusty Mauve 500 #AB899A
Success / Completed Soft Sage 300 #B8CEC0
Educational / Info Soft Lavender 500 #B5A8CA
Warning / Reminder Soft Gold 500 #D9C08A
Primary Background Neutral 50 #F8F7F6
Heading Text Neutral 900 #2D2C2B
Body Text Neutral 500 #706E6B
Borders Neutral 200 #E8E6E4

Document Information

Version: 1.0

Last Updated: October 30, 2025

Target Platform: Web & Mobile (iOS/Android)

Target Audience: Female BRCA genetic carriers seeking reproductive cancer care information

Design Philosophy: Elegant restraint with warm, sophisticated, muted tones